All Events and Webinars

On-Demand Webinar

Partner Marketing Webinar: Power Up Your Storage Sales with New GTM Play

Bernard Cassidy, Partner Marketing Program Manager and Rob Williams, Director, Global Partner Readiness - Hitachi Vantara

October 26, 2022 | 03.00 PM UTC


What You’ll Hear.

Hitachi Vantara

Learn how to open new doors and broaden your revenue stream with our newest outcome-focused Partner GTM Play around Storage Modernization. We’ll discuss how you can leverage this new all-in-one marketing and sales play on the Partner Marketing Hub to address the challenges your customers – and prospects - are facing right now. Discover key tools for helping your customers deliver critical outcomes for their own businesses. This is the first of four new, ready-made GTM plays Hitachi Vantara has created specifically for partners, each aligned to a different use case and designed to help you tailor your approach depending on the needs of your customer. During this webinar, we’ll walk through how to utilize the Play, including everything you need to promote right-fit solutions to your customers, including: • Engaging marketing content on timely storage topics, including a variety of customizable emails, social posts and media content. • Promotional tools and assets – such as infographics, analyst reports, case studies, etc.. • Campaign guides and recommended flows. • Sales enablement, conversation starters, and prospecting resources to maximize campaign effectiveness, including call guides, customer presentations, and battle cards. • Alliances tools and resources. Don’t miss out on this opportunity to discover how to freshen your approach with exciting new tools and assets. Visit the Partner Marketing Hub to activate your Storage Modernization Partner GTM Play and more.